We are looking for a dynamic, hands on Marketing Manager, with B2C experience and an appetite for hard work. You will co-ordinate and deliver our marketing strategy in across all channels delivering consistent high-quality leads for our sales department.
This is an excellent opportunity for someone looking to progress on to a senior marketing role within a growing business.
To lead on all elements of delivery and execution for our on and off line marketing and promotional campaigns. You will drive the strategic media planning, technical implementation, ongoing optimisation, campaign insight and reporting and be the primary contact for our creative advertising and media agencies, driving value generating activities, decide priorities against commercial objectives and troubleshooting.
You will be responsible for the annual forecasting and monthly management of the digital acquisition and advertising budgets, employing a ‘one budget approach’ to campaign planning, ensuring that all acquisition spend, and costs measured through to successful sale are maintained.
We are looking for someone who is as passionate about creating consumer journeys that puts the customer at the heart of all decision making. You will have experience of planning and managing marketing acquisition activity at a similar level of responsibility, and campaign delivery across multiple channels. You will be used to developing and managing internal as well as external business relationships You will need an excellent ability to gather, interpret and communicate technical and business-critical data as you lead the conversations on improving the business’ offline and online analytics, attribution modelling and marketing effectiveness..
You will be the marketing thought-leader for campaigns, finding the right audience and delivering them the appropriate messaging dependant where they are in the marketing acquisition journey to grow the flow of high-quality leads into the business.
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